The short answer: because you will absolutely be glad that you did.
The long answer: there are moments that you don’t expect, emotions you never saw coming, and movement that even the most talented $10,000 photographer can’t capture the same way that a videographer will. It is the final investment in a day that you are spending tens of thousands of dollars on. Why wouldn’t you want it commemorated in every way you would can? Why wouldn’t you want to be able to look back on one of the most important days of your life?
What should you consider in your search for the perfect videographer?
Your budget! While some brides may have the budget for Hollywood talent to come produce their wedding video, others may not. Just as you do with very other vendor, set a budget and do your homework.
Style. Just like photographers, videographers or cinematographers have specific styles for both the way that they shoot and the way that they edit. Watch their videos and laugh and cry with the couples. When you find the style you love, seek it out.
How much coverage do you want? Will they be there at 7am holding a cup of coffee for you while you are still in your pajamas and yesterday’s makeup? Will you not see them until you are walking down the aisle? Make it clear and be exact about your timeline with your videographer.
What equipment are you looking for? Are you hoping for those beautiful, sweeping aerial shots or do you hate the mere thought of a noisy drone above you? Find out what they use to get the moments that you love so that you know if there is room at the venue for tripods or if drones are even allowed at your venue space.